The New Balance 365 project is a collection of 365 short films that engages consumers 365 days a year by asking them to think about “the balance”.  Beginning today, one 20 second short film that creatively explores the…

The New Balance 574 Pinnacle is the updated and modernized classic 574 for Spring 2010.

Since its beginning, the 574 has been one of New Balance’s classic silhouettes reinvented through each season to provide updated, sophisticated…

The New Balance Experience Store in Shanghai is designed such that a panoramic view of the ceiling unfurls the brand’s past, present and future, telling Shanghai the magnificent story of New Balance’s one hundred and four year history…

Just in time for Mardi Gras and to celebrate the New Orleans Saints’ Super Bowl win,  New Balance introduces the Mardi Gras collection which features their classic 525 for men and 460 for women silhouettes.

Remaining true to…

Originally, The New Balance 850 was produced in a UK Flimby factory in the early 90’s. The New Balance 850 is being re-introduced with a 90’s feel for the Spring 2010 season. With the 850, elite running technology developed…

New Balance has teamed up with Nine West to produce a second season of comfortable and stylish sneakers. The two brands combined their knowledge on innovation, design and style for the collaboration, which first launched in spring 2009.…

Because Nine West and New Balance’s last season together was so successful, they have decided to team up again to produce yet another collection of comfortable & stylish sneakers. The two brands combined their knowledge on innovation, design and…

More than 300 people came out to celebrate the launch of the New Balance and Concepts’ Freedom Trail Collection hitting stores on Black Friday. DJs Doo Wop and Brek.One entertained the crowd into the morning while guests enjoyed cocktails…

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The New Balance 460 is setting a new trend for the 2009 Holiday season. This women’s shoe features color shifting synthetic. The low profile silhouette brings forth a feminine feel for the athletic-minded woman. Available in: blue/green mesh and…