Last week etnies in collaboration with designer Eve Lowey and her Studio Chameleon Design Firm, and La Casa Del Camino Hotel held a media day to reveal etnies’ skateboarding themed room.Taking inspiration from their roots, the room reflects the brand’s dedication to skateboarding from the very first time you step into the room. The floor [...]

The skate shoe titan known as etnies has collaborated with artist Dave Kinsey and photographer Oliver Barton for a series of tees displaying their respected work. Kinsey’s shirts feature two of my favorite pieces, “Jimmy” and “Elephant.” Oliver Barton tees includes a photo montage of skate spots titled “Spots” and “Horseplay” featuring Sean Malto and [...]

Hey! Etnies is hosting the premiere of Tim Brauch’s documentary Supercharged: The Life & Times of Tim Brauch on October the 16th at the Etnies HQ in Lake Forest. Now here’s the good part (if you’re over 21) you get free PBR and tacos from 6:30 to 8. But don’t fret if you’re under 21 [...]

When Pierre was a teenager he met a fellow skater in front of the Eiffel Tower; this skater happened to be a refugee from Iran and didn’t know anyone and spoke little French. Pierre took the kid home with him and in a short time added (officially) another sibling to his immediate family. This was [...]

etnies presents the CINEMA: a unique film series featuring award winning independent films, live Q+A sessions with the people behind the films and after party. This Friday’s FREE screening is BATTLE IN SEATTLE starring Charlize Theron, Woody Harrelson, Michelle Rodriguez, Channing Tatum, Ray Liota, Martin Henderson, Andre Benjamin.  The screening will be followed by an [...]

etnies and Electronic Arts Inc. (NASDAQ: ERTS) worked together to bring the etnies GvR skateboarding contest to the Skate 2 video game, and to create an etnies Skate 2 RVM shoe for real world skateboarding.  The etnies RVM Skate 2 shoe will be available when the game hits stores in early 2009. Drawing inspiration from [...]

etnies owner Pierre Andre Giving Out New etnies Shoes to Skid Row residents in LA It’s always nice to see companies lending a hand to the less fortunate especially during these extra tough economic times which have led to the rise of homeless people in L.A.  Today, etnies owner, Pierre Andre and his etnies crew [...]

etnies is re-creating the skateboarding classic shoe the Rap. Coming from the first skateboarder-owned shoe company, the etnies Rap was different than anything else on the market at the time. etnies is bringing back the Rap model in 2009 with the addition of several technical upgrades including vulcanized soles alongside mid/low cut models. A video [...]

Heads up Vapors readers… Etnies  presents the CINEMA: a unique film series curated by aSneak.com featuring award winning independent films and live Q+A sessions with the people behind the films. To kick off the series, etnies invites you and your readers to an advance screening of LYMELIFE starring Alec Baldwin, Kieran Culkin, Cynthia Nixon, and [...]