I recently called Long Beach the Silverlake/Williamsburg of Orange County. That ruffled some feathers, but I didn’t mean that in a defamatory way; I just meant Long Beach is the coolest spot near the OC. (Yeah, I call it the OC.) I know that Long Beach is in LA County. But Long Beach is more avant garde than the OC, yet chock full of OC people.

With that out of the way, the adidas Consortiums look pretty amazing.

Needless to say, Proper is holding.